US Navy SEAL Museum, Woodford Reserve VIP Lounge Opens

The Brown-Forman Military Channel seriously upped its ante in providing facilities that support the US Military by opening a Woodford Reserve VIP Lounge in a Mark V Assault Craft at the US Navy SEAL Museum in Fort Pierce, Florida yesterday.

Mark V Assault Craft are extraordinary military vessels typically used as an insertion and extraction platform for Special Operations Forces, often times US Navy SEALS.  The Woodford Reserve VIP Lounge being placed in a Mark V is a first of its kind.


The Brown-Forman Military Channel has developed a solid reputation for providing support facilities for the US Military and their families.  In recent years the Channel has opened a Jack Daniel’s Bar and Lounge at Fort Benning, GA, a Jack Daniel’s Lounge at Fort Sill, OK and a Woodford Reserve Room in Fort Knox, KY.  In addition, the Brown-Forman Military Channel is actively involved with the USO and other military support activities such as “Operation Ride Home” which transports active duty troops home for the holidays.

“It is a great honor for Woodford Reserve and its parent company – Brown-Forman – to be associated with the US Navy SEAL Museum which represents so splendidly the valor and sacrifices of SEAL team members and US Navy personnel around the world.  It is our hope that visitors to this fabulous military museum can take few minutes to pause in the Woodford Reserve Lounge and reflect on the job that the SEALS, Navy personnel and all members of the United States military do daily on our behalf around the world,”  said Joe Bollinger, Brown-Forman’s director of Military and Transportation.


The Woodford Reserve VIP Lounge was opened with a special ceremony at the SEAL Museum attended by an enthusiastic crowd of Museum supporters and bourbon lovers. Following comments by Rick Kaiser, a retired Navy SEAL and executive director of the SEAL Museum, and Bollinger, speaking on behalf of Brown-Forman and BRAVE – the company’s veteran’s organization – a special bourbon tasting was conducted by Woodford Reserve Master Distiller Chris Morris featuring Woodford Reserve Distillers Select, Woodford Reserve Double Oaked and Woodford Reserve Rye.

Woodford Reserve created a special cocktail – The Golden Trident – for the ceremony at the SEAL Museum.  The Golden Trident is the special emblem worn to designate an individual as a U.S. Navy SEAL.

According to Kaiser, the Museum’s Mark V is on loan from the Naval History and Heritage Command, DC, donated by Special Boat Team Twenty, Virginia Beach, on December 18, 2012.

“The Mark V played a very significant and influential role in the history of Special Operations in general, and the SEAL/SWCCs, specifically. For this reason alone, the Mark V significantly enhances–and is a essential part of – the Museum’s collection by increasing the national footprint and educating the public about the unique history of the U.S. Navy SEALs,” Kaiser said.

About The Navy SEAL Museum

The National Navy UDT-SEAL Museum is the only museum dedicated solely to preserving the history of the U.S. Navy SEALs and their predecessors. Located in Fort Pierce, Florida, the Museum resides on the training grounds of the original Navy combat divers, the Frogmen. Built to honor the men who served with fortitude and ingenuity, the Navy UDT-SEAL Museum first opened its doors on Veterans Day in 1985. From humble beginnings, the facility has experienced tremendous growth, achieving national stature in 2007. The main objective of the Museum remains the promotion of public education by providing the opportunity to explore the history of the Navy SEALs through interactive exhibits, while honoring the fallen at the SEAL Memorial and caring for those warriors’ families through Trident House Charities.

About Woodford Reserve

Woodford Reserve, the “Official Bourbon of the Kentucky Derby,” is crafted at the historic Woodford Reserve Distillery in Versailles, Kentucky – the heart of thoroughbred country. Woodford Reserve is a product of the Brown-Forman Corporation, a producer and marketer of fine quality beverage alcohol brands such as Jack Daniel’s, Southern Comfort, Finlandia, Korbel, Tequila Herradura, Sonoma-Cutrer, Chambord, and Tuaca. Please enjoy your bourbon responsibly. For more information on Woodford Reserve, visit or visit Facebook at

About Brown-Forman

For more than 145 years, Brown-Forman Corporation has enriched the experience of life by responsibilyy building fine quality beverage alcohol brands, including Jack Daniel’s Tennessee Whiskey, Jack Daniel’s & Cola, Jack Daniel’s Tennessee Honey, Jack Daniel’s Tennessee Fire, Gentleman Jack, Jack Daniel’s Single Barrel, Finlandia, Korbel, el Jimador, Woodford Reserve, Old Forester, Canadian Mist, Herradura, New Mix, Sonoma-Cutrer, Early Times, Chambord, BenRiach and GlenDronach.  Brown-Forman brands are supported by nearly 4,600 employees and sold in approximately 160 countries worldwide.

For more information about the company, please visit

Woodford Reserve Distiller’s Select Kentucky Straight Bourbon Whiskey, 45.2% Alc. by Vol., The Woodford Reserve Distillery,Versailles, KY ©2013.


Craft Carefully. Drink Responsibly.


About Commander in Chief At home

Erin is a military spouse and, sometimes temporarily single mom to 4 boys. She's a writer, editor, teacher, and (Autism) mom.
This entry was posted in Military news and tagged , , , . Bookmark the permalink.

1 Response to US Navy SEAL Museum, Woodford Reserve VIP Lounge Opens

  1. Love it been there a few times Myself


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